Friday, 20 November 2015

Engine

Engine last year won their pitch to control all of E.ON's digital buisness and marketing strategies.
This came on the back of a record 12 million fine for e.on mis-selling in previous campaigns. Following an investigation by Watchdog Ofgem E.ON was forced to publicly appologise to customers. Engine have been given the task to revive E.ON's image.

The television advert was directed by Sam Hibbard through Somesuch London based film production company. Sam Hibbard has directed many well known UK televison commercials to promote products such as Nando's wing roulette challenge and Cadbury's Cream Eggs.



http://www.campaignlive.co.uk/article/engine-scoops-eons-digital-brief-pitch/1303863

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